The Global Community For Pharmaceutical Brand Managers

Join a global network of pharmaceutical brand managers. Create a clear vision and build brands that last!

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500+

Brand Managers

10+

Countries

1000+

Industry Leaders

50+

Years Legacy

More Than Recognition…
A Movement

👁️

Our Vision

Building a brand manager's mindset across every pharma cross-functional team

🎯

Our Mission

To empower pharma brand managers to lead cross-functional teams, shape mindsets, and build meaningful and robust brands that last.

Our Values

💡

Human-Centered Thinking

Every brand decision begins with people in mind—patients, doctors, teams, and society—not just numbers or targets.

🤝

Responsible Leadership

We lead with integrity, empathy, and accountability, knowing that strong brands are built on trust.

📚

Shared Learning

We believe growth happens when experiences, successes, and failures are openly shared—so everyone learns, together.

What We Do

Empowering the next generation of pharmaceutical brand managers

🌱

Inspire Growth

We inspire young minds to believe they can grow, learn, unlearn, relearn and become better every day.

🔄

Encourage Unlearning

We encourage the courage to unlearn—because real learning begins when old beliefs are questioned.

💡

Fresh Perspectives

We invite young minds to pause, rethink, and look at challenges with fresh eyes.

Built on a Legacy of Innovation

The visionaries who transformed pharmaceutical brand management

Prof. Chitta Mitra

Prof. Chitta Mitra

Creator of Prescribing Behaviour Analysis

Senior Professor, IIM Calcutta | Visiting Professor, Harvard & MIT

Revolutionized pharmaceutical marketing by creating Prescribing Behaviour Analysis—a breakthrough methodology that captures true physician behavior without surveys. His frameworks have guided over 100 formulation players across India and neighboring countries.

Read His Story →
Prof. Tarun Gupta

Prof. Tarun Gupta

Friend, Philosopher, and Guide

Former Managing Director, Glaxo | Industry Visionary

A relentless advocate for excellence who convinced Prof. Mitra to establish the organization in 1976. His persistence and vision created the foundation for modern pharmaceutical brand management in India.

Read His Story →

Ready to Build Brands That Last?

Join thousands of brand managers who are transforming pharmaceutical marketing through proven frameworks, strategic insights, and meaningful connections.

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Gallery

Moments from our events, leadership academies, and community gatherings

WPBMD 2020 Event

WPBMD 2020

Inaugural World Pharma Brand Managers Day celebration

Dr. Reddy's Leadership Academy

Dr. Reddy's Leadership Academy

Empowering the next generation of brand managers

WPBMD 2024 at Dr. Reddy's

WPBMD 2024 at Dr. Reddy's

Celebrating excellence at Dr. Reddy's Laboratories, Hyderabad

WPBMD 2024 Lamp Lighting

WPBMD 2024 - Lighting the Lamp

Traditional lamp lighting ceremony at THPS event

Dr. Reddy's Leadership Academy Session

Dr. Reddy's Leadership Academy Session

Interactive learning and development session

Dr. Reddy's Laboratories

Dr. Reddy's Laboratories

Partnering with industry leaders for excellence

Dive Deeper Into Our Insights

Explore our blog for in-depth articles, industry insights, case studies, and thought leadership content that will help you build stronger pharmaceutical brands.

Explore Our Blog

100+ articles and growing